ZOOM EV
Helped a startup create a strong visual identity for investor exposure and public launch.
PROBLEM
Zoom EV, an electric vehicle startup, needed a strong and professional brand presence ahead of a key exhibition in Oxford.
With limited time and no refined visual identity for physical presentation, they risked blending in rather than standing out to investors and potential customers.
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SOLUTION
Using my experience building brands from scratch, I led the development of Platinum Soulz end-to-end — from concept through to launch and sales.
This included:
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Developing the full brand identity and visual direction
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Designing product concepts, mockups and marketing assets
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Building the website and digital experience
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Creating and managing social media presence
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Producing content aligned with a premium streetwear aesthetic
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Planning and executing the launch strategy
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Running marketing and advertising to drive traffic and demand
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The focus was on building a brand that felt premium, cohesive and desirable — while creating anticipation ahead of launch.
£359K
IN FUNDING RAISED
+120%
INCREASE WEBSITE TRAFFIC
1.5K
NEW VISITORS DURING LAUNCH
